Taylor Swift’s Economic Impact on Aurora, Colorado

Swiftie Nation has taken over Colorado! With Denver preparing for a greatimpact on their local economy, Aurora is also feels the impact

According to STR Benchmarking, Swift’s opening night (14 July) is producing the second-highest booking levelfor the aforementioned time in Denver. Taylor Swift’s “The Eras Tour” added $98.2 million in room revenue tothe U.S. hotel industry in the first three months. Hotel bookings have dramatically increased in Aurora within the last week as Swifties make last-minute arrangements or missed out on rooms in Denver. “This is great forthe Aurora economy,” said Scott Turbow, General Manager of DoubleTree by Hilton Hotel Denver – Aurora. “It's incredible. It's like combining The Beetles and Superbowl into one event. Even though our hotel is 20 miles from Downtown Denver, we’re still seeing a great impact in Aurora.”

Aurora has one business celebrating this exciting weekend. Cheluna Brewing Company is gearing up for Denver Swiftiemania with a night of Taylor Swift covers (before her two Denver concerts) by local talents Alex Wilkins and Adam White on Thursday, July 13th at 7 pm. The event is free for those interested in attending.

Visit Aurora has created a list of the Top Things to Do as a Swiftie in Aurora.

Style: Local Love at Town Center at Aurora

Before the T. Swift concert, level up your style game! Make a stylish pit stop at Local Love in the Town Center ofAurora, where you can elevate and rock your shoe game and embrace your Swiftie spirit in the trendiest way possible. Get ready to shine, sing, and dance your heart out in style at the ultimate Taylor Swift extravaganza!

Blank Space: Plains Conservations Center

Feeling like a little adventure? Channel your inner Taylor Swift and step into a ‘Blank Space’ at the Plains Conservation Center in Aurora! Roam over 1,000 acres of breathtaking open space where time stands still. Explore the authentic homestead, and don't forget your boots for the designated trails. Keep your eyes peeled,and you might encounter a majestic pronghorn deer or a soaring red-tailed hawk on your journey through this enchanting natural sanctuary!

Love Story: Romantic Dinner at Bettola Bistro

It wouldn’t be a T. Swift song without a mention of a love story. Need a perfect date night idea? We’ve go you covered! Step into a romantic tale at Bettola Bistro, where an Italian summer awaits. Indulge in themouth watering flavors of Rigatoni Arrabiata, Bettola Cioppino, or share a delightful Margherita pizza for two.Let the ambiance and exquisite cuisine create a love story of your own, right here in Aurora. Buon appetite!

I Knew You Were Trouble: Catch the drama at The Aurora Fox Arts Center

Remember when T. Swift unleashed 'I Knew You Were Trouble' and it wall all the rave? If you thrive on theallure of the dramatic, don't miss out on the Aurora Fox Theater's captivating shows. Step into the world of theall-time favorite, Cabaret, and let the seductive melodies and captivating performances transport you to a realmof thrilling theatricality. Get ready to embrace the enchanting chaos and catch the drama for an a experience ofpure entertainment!

Shake If Off: Dance the night away at Stampede

Shake off the worries and grab your dance partner! It's time to boogie on and dance the night away at the Stampede in Aurora, CO. Just like Taylor Swift's iconic anthem, 'Shake It Off,' let loose on the dance floor and show off your moves. Prepare for a night of high-energy fun, great music, and unforgettable memories. So, put on your dancing shoes and let the rhythm take control at the Stampede!

Bad Blood: Join a kickboxing class at Rumble Boxing Southlands or Fly Kick Box at Stanley

Feeling the 'Bad Blood' and need to let off some steam? Looking for the next challenge to sweat it out? Channel your inner fighter and knock out your frustrations at Rumble Boxing Southlands or Fly Kick Box at Stanley Marketplace. Lace up your gloves, sign up for a kickboxing class, and unleash those strong right hooksand lead kicks. Get ready to embrace the empowering energy of the ring and unleash your inner warrior. It'stime to throw some punches and conquer any obstacle that comes your way!

Cardigan: Mainstream Boutique Southlands

Wrap yourself in style like Taylor Swift's 'Cardigan' and make your outfit pop! If you're looking for that perfect touch to elevate your fashion game, visit Mainstream Boutique Southlands. Discover a treasure trove of trendy, unique pieces that make heads turn. From chic accessories to fashionable ensembles, find your signature style and embrace the magic of self-expression. Step into Mainstream Boutique Southlands and create fashion moments that will leave you feeling confident and fabulous!

Cruel Summer: Beat the heat at the Del Mar Family Aquatic Center or on the lazy river at Gaylord Rockies

Escape the 'Cruel Summer' heat at the Del Mar Family Aquatic Center and dive into a refreshing oasis of funand relaxation! Whether you're soaking up the sun or chilling in the shade, this is the perfect place to beat the heat. Grab a popsicle, lounge poolside, and make unforgettable summer memories. Embrace the carefree vibesand let the Del Mar Aquatic Center be your ultimate summer sanctuary!

Look What You Made Me Do: Show off your art at Painting With A Twist

Look what T. Swift made us do – unleash our inner artists! 🎨 Embrace your creativity and enjoy a day at Painting With A Twist, where you can let your imagination soar on the canvas. Channel your artistic side, sip onyour favorite drink, and create a masterpiece of your own. No singing skills are required to express yourself invibrant colors and bold strokes. It's time to paint, sip, and unleash the artist within you!

You Belong With Me: Seal the deal on the date with dessert at Snowl

Make it a sweet summer date night at Snowl; delicious ice cream treats await! Seal the deal and indulge in adelightful dessert date, savoring the flavors of creamy, dreamy ice cream. Share a cone, create sweet memories, and let the moment's magic bring you closer together. Enjoy the perfect blend of summer love and irresistible treats at Snowl!

Wildest Dreams: Staycation at the luxurious Benson Hotel

Escape to your 'Wildest Dreams' with a luxurious staycation at the Benson Hotel. After a long week, it's time tokick your feet up and indulge in a weekend of relaxation and pampering. Let the enchanting ambiance and impeccable service whisk you to a world of comfort and tranquility. Unwind, recharge, and revel in the well-deserved getaway you've earned. The Benson Hotel awaits, ready to make your staycation a dream come true!

You Need To Calm Down: Self Care at Havana Sauna or Relache Spa at Gaylord Rockies Resort & Convention Center

Shake off the Swiftie frenzy with a trip to the Havana Sauna or Relache Spa at the Gaylord Rockies Resort & Convention Center! Indulge in a moment of calmness, and remember, ‘You Need To Calm Down’ and treat yourself! Find your ultimate sensory retreat, just like she sings, in the heart of Colorado's Swiftie Nation!

Not a Swiftie fan? No worries!We got covered you with more fun events and activities in Aurora to make the most of your weekend here: https://www.visitaurora.com/events.